The Story Behind the Starbucks Mermaid

The Story Behind the Starbucks Mermaid

https://youtube.com/watch?v=l1BUJxUhNKM

Behind the Design is a series of sleek and concise videos about the design of everyday objects we take for granted. This episode tells the story about how a much-loved novel provided inspiration for the Starbucks logo.

Video by Leila Hussain

https://www.bloomberg.com/news/videos/2018-04-30/how-starbucks-found-its-mythical-mermaid-video

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